Deloitte India

New age technology and availability of information anytime anywhere is revolutionizing the way India is shopping. The advent of digital has not only enabled shopping online, but is also influencing in-store retail purchases. Shoppers today are significantly influenced by...

Proliferation of smartphones and growing digital savviness of consumers not only influence purchases on e-commerce but are also impacting physical in-store purchases, says a study conducted by Deloitte in India. The findings of Deloitte India's report, titled “Navigating the New...