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Emami Ltd

Emami bets on rural recovery to grow in FY24

The company will focus on expanding its core business with brand extensions, and also look for acquisition opportunities Kolkata: FMCG major Emami Ltd is looking to grow in the current financial year riding on the improving demands in the rural...

Emami forays into male grooming segment; acquires The Man Company

Emami Limited, one of the leading FMCG companies in India, has announced a strategic investment in Helios Lifestyle Pvt Ltd (Helios) with an acquisition of 30 per cent equity stake for an undisclosed consideration. Helios owns the fast-growing male...

GST Impact: Emami cuts hair oil prices

Kolkata-based FMCG firm Emami today said it has reduced prices of its hair oil to pass on the GST benefit to consumers. According to a PTI report: Under the new GST regime, common use products like hair oil, soaps and...

Brand Impact

Brand equity plays a major role in a volatile business milieu as consumers generally buy trusted brands rather than trying out new ones, observes Mohan Goenka, Director, Emami Ltd Foundation  Kolkata headquartered Emami Ltd (the flagship company of the Rs...

Emami Acquires ‘She Comfort’ Brand Marks Foray Into Feminine Hygiene Space

Emami Ltd, one of the leading FMCG companies in India, today entered into an agreement with Mumbai-based Royal Hygiene Care Pvt Ltd (RHCPL) to acquire ‘She Comfort’ brand of sanitary napkin.   This marks Emami’s foray into Feminine Hygiene space. “We...

Emami Acquires ‘She Comfort’ Brand Marks Foray Into Feminine Hygiene Space

Emami Ltd, one of the leading FMCG companies in India, today entered into an agreement with Mumbai-based Royal Hygiene Care Pvt Ltd (RHCPL) to acquire ‘She Comfort’ brand of sanitary napkin.   This marks Emami’s foray into Feminine Hygiene space. “We...

Emami Signs Hrithik Roshan as Brand Endorser

Aims to be a differentiator by urging men to ‘Be Interesting’ with its 6 exciting variants in a cluttered market driven by sex appeal. Emami Ltd, the Rs1,821 crore FMCG major in Indiahas ventured into the competitive deodorant turf...

Emami enters hair oil segment

With the launch of its own hair oil under the ‘Navratna' brand, Kolkata-based FMCG Emami Ltd has forayed into the coconut-based hair oil segment. The hair oil has been named ‘Navratna Coconut Cool Oil'. Other than coconut-based hair oil,...

Emami on the prowl for takeovers

Indian personal healthcare company, Emami Ltd, has drawn up a second list of prospective acquisition targets after its failed bid to take over Paras Pharmaceuticals. "We have a Plan B. There is a list of companies in the personal and...

Emami’s summer campaign targets Rs 300-cr sales

Emami has launched a bigger summer campaign this year with a stronger budget and higher sales target than before.“This season we are targeting sales of about Rs 300 crore, marking growth of around 30 per cent over the last...
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