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ASCI dismisses complaint against ‘Emami 7 Oils in One’ hair oil

The Advertising Standard Council of India (ASCI) has dismissed a complaint against FMCG major Emami Limited’s advertisement for its product '7 Oils in One Damage Control Hair Oil'. The regulatory body has affirmed the soundness of product claims of...

Emami to launch more weather-agnostic products

Fast Moving Consumer Goods major Emami Ltd will launch more weather agnostic products to de-risk itself from meteorological vagaries as erratic weather affected its sales, the company's annual report said. "... a majority of our products are seasonal, erratic weather...

Emami Fair and Handsome pioneers packaging innovation for men’s face wash

Fair and Handsome (F&H), the leading men’s grooming brand from FMCG giant Emami Limited, has introduced a pioneering packaging innovation for its face wash product.  The men’s face wash segment is predominantly considered to be an urban phenomenon due to...

Riding on edible oil, Emami targets Rs 30,000-cr turnover

Over the next two to three years, the Emami group plans to double its turnover to Rs 25,000-30,000 crore. This might appear a steep target, but the hustle and bustle in the swanky steel-and-glass corporate office makes it seem...

Future Group in distribution deal with Patanjali, eyes Rs 1000 cr sales

Future Group has entered into a marketing partnership with Baba Ramdev-led Patanjali Ayurveda to sell the latter's products and expects to do business worth Rs.1,000 crore in the next 20 months. Under the partnership, Patanjali's FMCG products will be available...

Emami sharpens focus on Zandu brand

Emami is critically focusing on its Zandu brand this fiscal through new product launches, distribution expansion and the spending on brand awareness, as per the company report 2013-2014. There are plans to expand the healthcare portfolio comprising of Ayurvedic...

Emami Ventures into Deo Space with ‘He’

Emami, the Rs 1,821 crore FMCG major in India, has ventured into the deodorant space with the launch of its “He” deodorant. Bollywood actor Hrithik Roshan has been roped in as the brand ambassador. Speaking on the occasion, Harsha V....

FMCG Sector – Still Not Out of the Woods

We recently conducted a survey of the rural supply chain,mainly FMCG distributors, to gauge the consumption trends. Our findings seem to suggest a clear softening in rural demand in the last six months, especially in West and South India. Slowing...

Emami Launches Emami 7 Oils in One

Emami, the Rs 1,700 crore homegrown FMCG company in India has entered the light hair oils segment with the launch of its Emami 7 Oils in One. Actress Yami Gautam has been roped in as brand ambassador. Developed in...

Leisure & Entertainment Store Chain Starmark Opens its 5th Outlet in Kolkata at Quest Mall

Leisure and entertainment store chain Starmark has opened its fifth outlet in Kolkata, sixth in India, at the Quest mall. Spread over 15,000 sq.ft., the new outlet is expected to meet the needs of a large leisure and entertainment...
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The Luxottica report card for 2022

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