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Essar Telecom Retail

The next big thing for corporate retailers

For a retailer, it's all about what's good at the moment, to kickstart the retail game with. So, what is good at the moment? Mobile phones, it seems. Vishnu Rageev R rings up a few debutants and visionaries in...

Advertising by retail outlets on TV and print: An AdEx report

The retail boom is no news. An interesting spin-off development is that of the advertising industry, which is probably the second biggest beneficiary of the retail boom - falling just behind the realtors and, of course, the consumers.AdEx India,...

The MobileStore to exit unprofitable locations

Mobile and telecom retail chain The MobileStore is preparing to launch private label handsets, even as it readies to consolidate its retail network and exit unprofitable locations. The company is currently in the final phase of discussions with various...

Round up of IRF 2008 – Day 1 and Day 2

Day 2 The second day of India Retail Forum (IRF) 2008, India's largest retail congregation, kick started with a discussion on various issues faced by the retailers and the prospective strategies to overcome them. Speaking on the needs of today’s shoppers,...

The MobileStore expanding — to launch cellphone brand

Essar Telecom Retail, an Essar Group company that operates The MobileStore, intends to open 2,500 outlets in 600 cities across the country. Launching the company’s 21st store in Hyderabad on February 21, Rajiv Agarwal, chief executive officer and director, The...

Small-format mobile shops from Essar

Essar Telecom Retail that runs The MobileStore, a chain of mobile phone outlets, is planning to open small-format shops. The company is expected to open 250 of these shops by March 2009 in residential apartments, offices complexes and malls. Spread...

The Mobile Store will offer phones and connection packages

The Mobile Store chain of multi-service telecom outlets from Essar Telecom Retail is planning to get into an agreement with various mobile operators to package high-end cellphones with their connections. The company is in process of tying up with leading...

Essar Telecom Retail targeting 3000 stores by 2010

Essar Telecom Retail, the mobile phones and accessories retailing arm of the Ruias, plans too open 3,000 stores in over 600 cities, eyeing a turnover of more than Rs 3,000 crore by 2010. "We expect to corner more than 10...
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