While COVID has impacted businesses drastically, it has also allowed brands to reflect, re-evaluate, and rethink strategies. It has given them the chance to dig deeper into what their customers need to get them through these new times. As...
FabAlley, a home-grown western wear brand from the house of High Street Essentials Pvt. Ltd, launched Fab Fix - a data-driven product recommendation platform that curates fashion boxes suited to a customer’s individual style. This new solution housed on...