festive gifting

Flowers emerged as the top gifted category followed by chocolates and teddy bears during Valentine’s season 2023 Flowers continued to be the top gifted item generating a high volume of business across gifting platforms this Valentine’s, which provided crisp businesses...

The IGP.com campaign featuring the Bollywood Actress Ananya Panday has gone live on social media   New Delhi: Gifting platform IGP.com has roped in Bollywood actress Ananya Panday for its Valentine’s Day campaign. The Bollywood actress who made her debut with ‘Student...

Consumption patterns have changed significantly during the festive season so far, led by lockdown restrictions and lifestyle changes. “India has gone into the unlock phase and profit-making activity has normalised to a certain extent. Major players across sectors are expecting...