FMCG

Most rural markets – and consumers – have remained insulated from the ongoing global meltdown. The Indian rural market particularly, with its vast size and demand base, offers a huge opportunity that long-term strategists cannot afford to ignore, even...

It has been fifteen years and Priyagold, the leading brand of biscuit manufacturing company Surya Food & Agro Ltd has managed to hold against the goliaths of the market and has nurtured its national aspiration,...

Kolkata-based Emami Ltd, which acquired Zandu Pharmaceuticals in October 2008 for Rs 750 crore, has decided to merge the fast moving consumer goods (FMCG) business of Zandu Pharmaceuticals with its counterpart in Emami.Simultaneously, the real estate undertaking of Emami,...

In an attempt to ramp up its distribution network, Chennai-based FMCG major CavinKare has set up its own distribution arm under a group company called Hemalatha Enterprises Pvt Ltd, which will run parallely with its existing network. “The new set-up...

UK-based leading FMCG products manufacturer GlaxoSmithKline Consumer Healthcare (GSKCH), which is known for its nutritional drink brands Horlicks and Boost, has been evaluating options to roll out some brands from its global portfolio exclusively for retail chains in India....

In an attempt to tackle the problem of counterfeit products entering the Indian market, FMCG major Dabur India has identified the printing press involved in the printing of spurious Dabur Lal Tail labels in Ghaziabad, Uttar Pradesh. Ghaziabad Police,...