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Gautam Gambhir

Brand Impact

Brand equity plays a major role in a volatile business milieu as consumers generally buy trusted brands rather than trying out new ones, observes Mohan Goenka, Director, Emami Ltd Foundation  Kolkata headquartered Emami Ltd (the flagship company of the Rs...

Gautam Gambhir the new face of BHPC

Beverly Hills Polo Club (BHPC), a well known international brand in casualwear, announced Gautam Gambhir, Indian cricketer, as its first brand ambassador for India. Signing on Gambhir, who is one of the most promising youth icon in...

Coca-Cola India expects 7 pc growth despite slowdown

Coca-Cola India, part of US-based Coca-Cola International, continues to stay firm with its earlier announced USD 250 million investment plans despite ongoing economic slowdown. Further, the company has been experimenting with innovative marketing strategies so that the expected 6-7...

Reebok launches sports equipment store

Reebok India, today, has launched its first cricket and other sports equipment store in New Delhi. The 2,200 square feet outlet will house all kinds of sports equipment including apparel and footwear. The store will display a range of authentic...
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The Luxottica report card for 2022

A look at how the world’s largest eyewear company fared in terms of revenue growth in key regions across...
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