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Hariyali Kisaan Bazaar

Hariyali unveils rural India’s first loyalty program

Hariyali Kisaan Bazaar, one of India’s largest rural retail chain, has launched ‘Hariyali First’, a customer loyalty program. This is a point based program that has differential point systems for different categories. The benefit of these points is over...

Long wishlist of retailers for Union Budget

The retail fraternity has higher expectations from the upcoming Union Budget 2010, which is going to be tabled on February 26 by Pranab Mukherjee, finance minister, India. The recent economic slump did paralyse many sectors including retail industry but...

DSCL to add 200 Hariyali Kisaan Bazaars in next 3 yrs

DCM Shriram Consolidated Ltd (DSCL) plans to take the total count of Hariyali Kisaan Bazaar outlets to 500 in the next three years. Speaking in an exclusive interview, Ajay Shriram chairman and senior managing director, DSCL, informed about the...

Rural retail pioneers confer at India Retail Forum

Is it rural India or urban India that is shining? This was the central question raised by panellists on the final day at India Retail Forum (IRF) during a discussion held on the topic ‘Retailing in Rural India’. The...
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The Luxottica report card for 2022

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