Hindustan Unilever

Hindustan Unilever Limited, India's Largest FMCG company and Bharti Retail's 'easyday Market' and 'easyday' stores,announced a joint initiative to promote plastic recycling among consumers in National Capital Region (NCR).This programme launched jointly by Hindustan Unilever Limited and Bharti Retail...

Hindustan Unilever Limited has recently launched a new anti-dandruff shampoo, Clear with Nutrium 10, which they claim is an excellent solution for hair. It promises to be replete with the properties of Nutrium 10, the patent technology developed at...

FMCG major CavinKare Pvt Ltd has appointed actress Trisha Krishnan as its new brand ambassador for its fairness cream brand Fairever. With this, the company plans to reposition the product on the lines of 'black spot removal' and 'oil-free'....

Hindustan Unilever's direct marketing division organized a workshop on March 17 at its premises, featuring its professional salon range of instant Glow Facials, Geo Thermotherapy, Marine Spa, Prestige Age Defense and Whitening ranges along with its latest launch of...

Hindustan Unilever has set a target to more than double its turnover in just four years in a plan called '50 by 15' to increase its annual sales to 50,000 crore by 2015. However, market experts are finding it...

Bengaluru-based Wipro Ltd.'s consumer wing, Wipro Consumer Care plans to extend its Yardley franchise to body lotions, revealed Vineet Agarwal, president of the division. Currently, Wipro Consumer Care & Lighting (WCCL), which contributes nine per cent to the parent's...

If retailers are to be believed, the Cincinnati-based FMCG major, Procter & Gamble, has taken its shampoo brand 'Rejoice' off the shelves. Needless to point out that the firm is aggressively pushing its other two shampoo brands: Pantene and...

Indian FMCG firms seem to be breaking free of the economic downturn spell. With aggressive product launches by most prominent players in the business, the market is looking up. According to IMRB International Market Researcher, "As many as 140...

Due to increased raw material prices and supply constraints, Indian FMCG firms are resorting to desperate measures to keep the cost in check. The players are experimenting with different stategies, like hiking product prices, reducing the weight of the...