The India Fashion Forum (IFF 2016) was inaugurated yesterday at the Renaissance Hotel, Powai. The event witnessed top honchos of the fashion industry sharing some notable insights on the current trends through various interactive sessions.
The evening of Day 1...
After having posted an impressive category extension exercise by launching kids’ shoes in the last winter, Footwear major M&B Footwear promoted ID Footwear, has gone a step ahead by introducing ‘roller’ shoes for the budding kids.
The range is available...
Footwear major M & B Footwear promoted ID Footwear, having positioned itself as ‘Cult’ brand in the pan-India landscape, is now leveraging its well amassed equity and brand imagery by going in for a well conceived category extension. As...