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ITC expects chocolate category to contribute 10 pc revenue in 5 years

Diversified conglomerate ITC expects chocolate category to contribute 10 per cent to its food division revenue in next five years, a top company official said. According to a PTI report: The company had entered into chocolate category with brand Fabelle...

ITC to spice up food portfolio with 'Master Chef'

FMCG major ITC is spicing up its food portfolio, with master chefs from its hotels curating different blends of spices for a premium range to be sold under the 'ITC Master Chef' brand. According to a PTI report: The company,...

Court tells Britannia to change packaging style for new biscuit

The Delhi High Court on Tuesday directed Britannia Industries Ltd to stop using the current packaging style for its "Nutri Choice Digestive Zero" biscuits and phase out the existing stocks in four weeks on the complaint of rival ITC...

ITC Foods forays into coffee beverages

Indian multinational ITC Foods on Tuesday announced entering the coffee beverage segment with the launch of two flavours made of Indian and Latin American beans. "To the discerning consumers, our Sunbean Gourmet Coffee in two flavours offers a blend of...

ITC to add 7 Fabelle boutiques in 15 months

FMCG major ITC plans to add six-seven boutiques of luxury chocolate brand Fabelle at its hotels over the next 15 months. "We have forayed in the luxury chocolate segment with Fabelle brand. Over the next 15 months, we plan to...

FMCG major ITC to invest Rs 4,000 crore in 9 new plants

FMCG major ITC will invest Rs 4,000 crore over the next two-three years to set up eight to nine factories across the country for manufacturing of food products. "We plan to put eight-nine massive factories over the next two-three years...

VL Rajesh replaces Chitranjan Dar at ITC Foods

VL Rajesh, COO of ITC's food business, has reportedly been chosen to replace Chitranjan Dar, who will take over as the corporate group head for central projects organisation, which executes all the group's projects. Rajesh joined ITC in 1990, beginning...

Effect of Packaging on Consumption

When Shakespeare said “fat paunches have lean pates”, he was not only structuring his play but penning down the undeniable truth of the modern times. The way ‘consumerism’ has evolved today thrusts an impression that marketers and consumers are...

Consumers bear the brunt of inflation, yet again

Due to increased raw material prices and supply constraints, Indian FMCG firms are resorting to desperate measures to keep the cost in check. The players are experimenting with different stategies, like hiking product prices, reducing the weight of the...

PepsiCo enters biscuit segment; launches brand Aliva

After Kurkure’s breakthrough success, Frito-Lay India, the food division of PepsiCo India has now forayed into the 1,500 million tonne biscuit category in the domestic market dominated by Parle, Britannia and ITC Foods. The group has recently launched Aliva...
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The Luxottica report card for 2022

A look at how the world’s largest eyewear company fared in terms of revenue growth in key regions across...
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