KidZania

India’s retail sector has been undergoing structural changes for the last two decades. Shopping malls, lined with specialty retailers, started dotting the retail markets of the country’s top cities during the mid-1990s. Since then, the ‘mall culture’ gradually pervaded...

Shopping centers are traditional destinations for families. However, retail by itself appears to no longer suffice as a draw for leisure experiences. Yes, families still come to traditional shopping centers to buy what they need, but new entertainment destinations...

No mall today can afford to operate in isolation and just be a ‘shopping’ destination. They are transforming into community spaces, bringing to the discerning consumer the best of brands, food, and entertainment. They’re hubs where people go to rejuvenate, socialise and entertain. Here...

Such is the growing mall culture in India that 34 new shopping malls, covering 13.6 million sq. ft. area, are expected to come up in top eight cities by the year 2020… No mall today can afford to operate in...

No matter how far and deep the web of e-commerce across the globe, the allure of brick-and-mortar retail appears to endure. Not much, it seems, can replace the experience of shopping in a physical space. Discounts - the raison...

The last few months have seen many Indian and foreign brands foray into the kidswear market in India to vie for their share of the $10 billion pie, that is growing at an annual rate of 10 pc...

Glamour and Retail Celebrities have long shared a relation with brands, endorsing products to help them reach a wider consumer base and attract maximum eyeballs. While endorsements are still the most common way in which celebrities are connected to retail, many...