Killer jeans
Case Studies
Retail-tech case study: Killer transformation
How KKCL maximised inventory rotations, minimised stock ageing, fine-tuned business strategies reduced waste and enhanced profitability with the help of its tech partner Logic ERP
Mumbai: Killer is one of the early players in India’s denim segment. Founded in 1989 by...
Fashion & Lifestyle
Denim brand Killer Jeans launches store in Bihar
The store is located at Raxaul, East Champaran district, Bihar
Bengaluru: Men’s denim wear brand Killer Jeans has opened an exclusive store in Bihar, a company official wrote on social media. The store is located at Raxaul East Champaran district.
The new store...
Fashion & Lifestyle
Killer Jeans opens store in Rajasthan
Killer Jeans owned by Kewal Kiran Clothing Limited has opened an exclusive store at Sirohi in Rajasthan
New Delhi: Killer Jeans, a denimwear brand owned by Kewal Kiran Clothing Ltd. (KKCL), has opened an exclusive store at Sirohi in Rajasthan, announced...
Fashion
Denim at the forefront of the western wear revolution in India
Denim is a legend in itself. It’s the world’s favourite blue fabric and has an iconic history. Over the years, denim has single-handedly revolutionised the western wear market around the globe. In India too, while western wear was somewhat...
Fashion
The dynamics of Indian denim market
Denims are now an innate part of the Indian fashion scene. From metros to the most remote of small towns, this blue fabric is all pervasive today. It has become the go to fashion preference of individuals across all...
Fashion
The changing preferences of men’s denim in India
What could be more masculine than a pair of jeans? Sturdy, utilitarian and yet classically stylish, over the last century denim has become the new ‘trousers’ of choice for men around the world. It’s surprising though, how a simple...
Fashion & Lifestyle
Domestic and foreign brands that define India’s denim market growth story
The youth-driven denim market promises unmatched value as well as volume growth in the overall Indian apparel market.
The market is projected to grow at a CAGR of 14.5 per cent and reach Rs 39,651 crore by 2021, and Rs...
Fashion & Lifestyle
6 brands making a fashion statement by going green
It makes you look good, but the reality of the apparel business is ugly. It has turned into one of the world’s most polluting industries. Cotton cloth production requires thousands of liters of water and an equal number of chemicals to manufacture clothing dyes.
However,...
Fashion & Lifestyle
Narendra K preps to launch own denim
Designer Narendra Kumar is launching his own line of denimwear, Killer <i>Nari</i>, in association with Killer jeans early next year. The designer is trying to make sure that the new purchase won’t look like the jeans-next-door. “People don’t want...
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The Luxottica report card for 2022
A look at how the world’s largest eyewear company fared in terms of revenue growth in key regions across...
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