Lenzing Group

Lenzing Group’s flagship textile brand, TENCEL™, has unveiled TENCEL™ eShop, the first ever e-commerce channel created by a sustainable fibre producer. The eShop bridges the divide between manufacturers and the end-consumer by curating a diverse mix of apparel and...

The fashion industry has probably not witnessed a force more unrestrained than causal wear in the past. In the last decade, casualization has swept through global fashion sensibilities with unfl inching determination and today, it has entrenched its stronghold...

Lenzing AG, one of the largest wood-based fibre manufacturers of the world, has been promoting sustainable fashion in India for over a decade with its products TENCEL™ and LENZING™ ECOVERO™, all sustainable and environmentally responsible fibres. India is a young...

Sustainable consumer habits have gained quite a lot of significance over the years. The major driving forces include the realisation of environment damaging practices, and the strong desire to make eco-friendly choices. Further, millennials and Gen Z consumers have taken...

Myntra and LENZING™ ECOVERO™ fiber brand have joined hands this festive season, to provide apparels made of the environmentally responsible viscose fibre. As a part of this collaboration, Myntra’s in-house fashion brands have created a range of eco-friendly outfits...

Lenzing Group (Lenzing), a global leader in sustainably produced wood-based specialty fibers, announced findings from its Global Consumer Perception Survey on Sustainable Raw Materials in Fashion and Home Textiles. The survey, which was conducted in early 2020, assessed the perceptions...

Lenzing Group announced the introduction of Eco Pure technology which enhances the production of environmentally responsible modal fibers for the textile industry. TENCEL™ Modal fibers with Eco Pure technology are considered as the most environmentally responsible option among existing modal...

The Lenzing Group - one of the market leader in wood-based cellulosic fibre - has opened its first supply chain solution hub in Mumbai which is designed to provide supply chain and product solutions as per the requirements of...