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Madhuri Dixit

Fashion & Lifestyle

PNG Jewellers signs Madhuri Dixit as its brand ambassador

Indiaretailing Bureau -
Bollywood celeb Madhuri Dixit will feature in PNG Jewellers' upcoming advertising campaigns, social media content, and other brand promotional activities, starting with the Gudhi Padwa campaign Mumbai: Pune-based jewellery retail chain PNG Jewellers has signed Bollywood actor Madhuri Dixit as its...
Beauty & Wellness

Celebrity endorsements: Formula for success

Salon International Bureau -
Brand endorsement by celebrities is one of the most popular ways of drawing the attention of a buyer toward a product or service. It not only aids the recall value, but also takes the perceived quality of the product...
Progressive Grocer

Ruchi Soya launches new Mahakosh Brand of edible oils

Progressive Grocer Bureau -
Ruchi Soya Industries Limited (Ruchi Soya), one of India’s leading FMCG companies and the largest maker and marketer of edible oils and soya foods in India has re-launched its power brand ‘Mahakosh’. Brand Ambassador of Mahakosh, Madhuri Dixit, unveiled...
Fashion & Lifestyle

Celeb-retail Symbiosis

Indiaretailing Bureau -
From Devika Rani To Madhuri Dixit – Almost every actor has been roped in to launch a thousand products. From Lux and Digjam to Marlboro, Dabur and Macroman, companies have long loved using celebrities to endorse their brands. The trend...
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In FocusAbhisar Narula -

The Luxottica report card for 2022

A look at how the world’s largest eyewear company fared in terms of revenue growth in key regions across...
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