Melange

When one thinks of loyalty programs, the first thing that comes to mind is an attractive card that can be faunted in the wallet. But look at the history of loyalty programs and you will realise that they go...

Lifestyle, India’s leading fashion destination for the latest trends, announced a strategic partnership with India’s leading e-commerce marketplace, Flipkart Group (Myntra, Jabong & Flipkart). The partnership will enable consumers to access the best in fashion, in a seamless manner across...

Lifestyle has announced the launch of a new gift card that offers an improved shopping experience to its customers. Redeemable online, offline, on the official apps and in over 270 stores across 80 cities, the new Lifestyle Gift Card...

Lifestyle India, part of Dubai-based Retail to hospitality conglomerate, Landmark Group, has recently opened its 55th store in India at Phoenix Marketcity, Whitefield, Bangalore. The new format store is spread across three floors and 45,000 sq. ft. that creates a...

The business of private labels in India has seen a sharp upward incline with offline as well as online retailers pumping in resources to strengthen their growth. There has also been a collaborative effort in this space with retailers...