The third edition of the Kolkata Fashion Week (KFW), scheduled to begin next week in its new avatar as the Indian Fashion Carnival, has been postponed indefinitely. With a spotlight on Mahatma Gandhi and his love for traditional Indian...
As India negotiates its transformation to a consumer-led market, the marketer and the retailer are constantly devising and studying new means to win over the consumer via different means. To bring forth interesting aspects about the psyche of the...