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Mother's Recipe

Mother’s Recipe introduces a range of street-styled authentic chutneys in spout pack

Indian street foods with their complementing chutneys from various cities are well-known for their taste and variety. Every region has its own specialty and India leads the charts in terms of street food. Yet, as far as street food hygiene...

Mother’s Recipe eyes to double the growth from its foodservice division

Mother’s Recipe, one of India’s leading Indian food brands, is focusing on expanding its foodservice division (HORECA) nationally and plans to double the growth in the current fiscal. In the foodservice division, the company has products under its flagship brand,...

Budget 2019: Progressive, consumer-facing Budget, says India Inc

Keeping an eye on the upcoming Lok Sabha elections, Finance Minister Piyush Goyal today presented the Narendra Modi government's sixth and final budget before the polls. Highlighting the key initiatives of the government in the past four and half year, Finance...

The changing landscape of food retailing in India

A joint report by National Restaurants Association of India and Technopak Advisors state that the foodservice market in India is projected to touch Rs 4.98 trillion by 2021. These are no small numbers as in 2016, the market was...

Retail industry reacts to the Union Budget 2018

In his last full budget before general elections in 2019, Finance Minister Arun Jaitley reduced corporate tax for 99 percent of the companies to 25 percent. In keeping with his earlier announcement of reducing corporate taxation rate to 25 per...

India Inc hails implementation of GST

The Goods and Services Tax (GST) is on schedule for implementation from July 1. Hailed as the biggest tax reform since India’s independence, GST will replace an array of central and state levies with a national sales tax, thereby...

Packaging Innovation: Mother's Recipe introduces Ginger Garlic Paste in tub pack

The demand for convenient and innovative packaging has become integral for any new product launch. Keeping consumer satisfaction and convenience as the aim, Mother's Recipe recently launched their Ginger Garlic Paste in an innovative 300 gram tub pack. According to...

More than skin deep: The beauty of packaging innovation

Many traditional marketers still believe that getting seen is the first step in the journey to becoming successful. This is where comes in packaging and the impact of first impressions. Unconventional, innovative packaging does not just make a product...

Beyond Products: 5 innovative product designs of FMCG brands

Many traditional marketers still believe that getting seen is the first step in the journey to becoming successful. This is where comes in packaging and the impact of first impressions. Unconventional, innovative packaging does not just make a product easily...

Mother's Recipe to enter frozen food category

Pune-based packaged foods brand Mother's Recipe, which is eyeing a turnover of Rs 500 crore by 2018-19, is planning to enter the frozen food category in the next two years. According to a PTI report: It clocked a revenue of...
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