Myntra beauty
Fashion & Lifestyle
Myntra launches Starbucks’ signature merchandise on its platform
Myntra will offer over 60 SKUs across products including Starbucks’ signature coffee mugs, bottles, flasks, coffee press machines and coasters at a price range between Rs 699 and Rs 2,299
Bengaluru: Fashion e-commerce platform Myntra has launched multinational coffeehouse chain Starbucks’...
Fashion & Lifestyle
Myntra records close to 100% growth in premium ethnicwear
The premium ethnic wear segment on Myntra registered 2X growth in the last year, with nearly 60% of the contribution coming from metro cities and tier 1 cities
Bengaluru: Fashion e-commerce platform Myntra has witnessed close to 100% growth over the...
Fashion & Lifestyle
Myntra onboards British fashion brand Oasis
Oasis is the sixth brand from the online fashion retail giant Boohoo Group to be available on Myntra, after Boohoo Woman, Boohoo Man, Nasty Gal, Miss Pap, and Dorothy Perkins
Bengaluru: Fashion e-commerce platform Myntra has on-boarded British womenswear brand Oasis,...
Fashion & Lifestyle
Myntra launches ‘Rising Stars’ programmeme to boost 200 D2C fashion and lifestyle brands
Myntra will provide end-to-end support services focusing on building awareness, driving consideration and conversations to D2C brands across categories including fashion, footwear, accessories and home
Bengaluru: Fashion e-commerce marketplace Myntra has introduced the ‘Rising Stars’ programmeme to scale D2C (direct to...
Fashion & Lifestyle
Myntra’s 18th end of reason sale (EORS) records 50% new customer growth
While 45% of the growth came from metros including Bengaluru, Delhi, Mumbai, Pune and Hyderabad, 55% of the demand came from non-metros
Bengaluru: Fashion e-commerce platform Myntra's 18th edition of bi-annual end of reason sale (EORS) has recorded nearly 50% growth...
Fashion & Lifestyle
Myntra launches MyFashionGPT powered by ChatGPT
The new feature enables shoppers to search for specific needs by typing text in a manner that closely resembles natural speech
Bengaluru: Fashion e-commerce marketplace Myntra has introduced MyFashionGPT, powered by artificial intelligence chatbot ChatGPT, to enable natural language-based queries...
Beauty & Wellness
How beauty industry is using tech to transform experience
How beauty and personal care biggies are turning to technology to offer delightful, personalised and sustainable solutions and experiences and what’s driving this shift
Bengaluru: Flipkart is launching a virtual try-on feature for beauty products. The Tata Group is planning...
Beauty & Wellness
Myntra onboards American cosmetics brand NYX Professional Makeup
To aid the brand's visibility on the platform, Myntra will enable Los Angeles-based NYX with an online brand store (OBS), while also activating its social commerce propositions, M-Live and Myntra Studio
Bengaluru: Fashion e-commerce company Myntra has on-boarded American cosmetic brand...
Fashion & Lifestyle
Myntra introduces the Vernacular Search feature in 11 languages
Users will be able to search for products on Myntra in 10 regional languages other than Hindi. These include Telugu, Kannada, Bangla, Tamil, Malayalam, Marathi, Gujarati, Odia, Punjabi, and Assamese
Bengaluru: Fashion e-commerce platform Myntra has introduced the vernacular search feature...
Beauty & Wellness
What’s behind the beauty retail boom in India?
The rise of D2C brands, technological innovations, and changes in consumer lifestyle and awareness are all leading to the makeover of the beauty and personal care market in India
Bengaluru: Nykaa opened 45 offline stores in 2022, taking its total store...
- Advertisement -
Latest News
The Luxottica report card for 2022
A look at how the world’s largest eyewear company fared in terms of revenue growth in key regions across...
- Advertisement -