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Myntra Fashion Brands

Myntra announces Khushi Kapoor and Vedang Raina as the faces of FWD

As part of this association, the actors will be seen in a campaign film, playing the role of effortless trendsetters Mumbai: Myntra, a fashion, beauty and lifestyle e-commerce platform has onboarded Bollywood actors Khushi Kapoor and Vedang Raina as the...

Myntra records close to 100% growth in premium ethnicwear

The premium ethnic wear segment on Myntra registered 2X growth in the last year, with nearly 60% of the contribution coming from metro cities and tier 1 cities Bengaluru: Fashion e-commerce platform Myntra has witnessed close to 100% growth over the...

Myntra onboards British fashion brand Oasis

Oasis is the sixth brand from the online fashion retail giant Boohoo Group to be available on Myntra, after Boohoo Woman, Boohoo Man, Nasty Gal, Miss Pap, and Dorothy Perkins Bengaluru: Fashion e-commerce platform Myntra has on-boarded British womenswear brand Oasis,...

Myntra’s 18th end of reason sale (EORS) records 50% new customer growth

While 45% of the growth came from metros including Bengaluru, Delhi, Mumbai, Pune and Hyderabad, 55% of the demand came from non-metros Bengaluru:  Fashion e-commerce platform Myntra's 18th edition of bi-annual end of reason sale (EORS) has recorded nearly 50% growth...

Myntra launches digital fashion and lifestyle credit card

The co-branded digital fashion and lifestyle credit card has been launched in collaboration with Kotak Mahindra bank Bengaluru: Online fashion marketplace Myntra has partnered with Kotak Mahindra Bank to launch a co-branded digital fashion and lifestyle credit card, the companies said...

Myntra launches MyFashionGPT powered by ChatGPT

The new feature enables shoppers to search for specific needs by typing text in a manner that closely resembles natural speech Bengaluru: Fashion e-commerce marketplace Myntra has introduced MyFashionGPT, powered by artificial intelligence chatbot ChatGPT, to enable natural language-based queries...

Myntra adds Adidas by Stella McCartney to its luxury portfolio

Offering over 60 options, Myntra is the first platform to host the Adidas by Stella McCartney collection in India Bengaluru: Fashion e-commerce platform Myntra has launched the functional sportswear collection Adidas by Stella McCartney to its luxury portfolio, the e-tailer said...

Myntra launches fashion portal FWD for Gen-Z shoppers

The portal offers an assortment of over 65,000 products from more than 500 brands, which will be scaled to more than 1 lakh by the end of the year Bengaluru: Fashion e-commerce platform Myntra has launched FWD, a fashion portal curated...

Myntra introduces the Vernacular Search feature in 11 languages

Users will be able to search for products on Myntra in 10 regional languages other than Hindi. These include Telugu, Kannada, Bangla, Tamil, Malayalam, Marathi, Gujarati, Odia, Punjabi, and Assamese Bengaluru: Fashion e-commerce platform Myntra has introduced the vernacular search feature...

Myntra onboards UK-based Fashion brand Next

Next will offer over 500 SKUs from the men's and women's casual wear segment on Myntra Bengaluru:  E-commerce entity Myntra has onboarded UK-based fashion and lifestyle brand Next, further expanding its catalogue of international fashion brands, said the e-tailer in a...
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The Luxottica report card for 2022

A look at how the world’s largest eyewear company fared in terms of revenue growth in key regions across...
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