Myntra

Myntra, India’s leading destination for fashion and lifestyle, has partnered with Microsoft to accelerate its digital transformation and offer an unmatched experience to its customers. Leveraging Microsoft Azure, Myntra is focused on innovation, speed and agility to strengthen its...

Myntra has appointed Raghu Krishnananda as its Chief Technology Officer. Prior to taking up this position, he was the Head of Service Platforms at Samsung Research Institute. He has over two decades of experience in technology, leading teams in design,...

Rowdy Wear, the first ever celebrity fashion brand to originate from the Telugu states and owned by actor Vijay Deverakonda, announces its launch on Myntra. Rowdy Wear was born in 2018 and personifies the rebel attitude and style of the...

Walmart-owned Flipkart has formally shut down Jabong and will now only concentrate on pushing its premium fashion marketplace Myntra. Users are now being redirected to Myntra’s shopping window from the Jabong app and website. Myntra had acquired rival fashion portal Jabong for $70...

'The Humbl Co.', a menswear brand launched last year by actor Mahesh Babu, announces its launch on Myntra. A curated assortment of the brand’s creations that include Mahesh’s movie inspired collection, comprising, sweatshirts, hoodies, shirts, T-shirts and bottom wear...

Winter wear in India has come a long way from its humble roots as a functional category. As financial stability and purchasing power of the modern consumer base started to pick up momentum in the last few years, an...

Myntra, the Flipkart-owned e-commerce platform, on Thursday announced that the 11th edition of its flagship 'end of season' sale had set a record by garnering 50 percent more orders, compared with last year. The four-day fashion carnival witnessed 2.85 million...

The 11th edition of Myntra’s flagship End of Reason Sale, got off to a flying start, with the company selling 1.77 lakh items within the first 10 minutes of the sale going live and over 3.3 million products on...

“Attractive and heavy discounts and offers are no longer the top factors that draw the evolving Indian consumer into online and offline purchase as social media influencers and rising preferences for quicker turnaround of new products have redefined the...

Myntra’s End of Reason Sale (EORS) is arriving, allowing millions of shoppers to upgrade their wardrobes and step into the New Year in style. As the biannual EORS continues to leapfrog in scale with each passing season, the 11th...