Myntra
Retail
Online to Offline: Pure play e-commerce firms go physical to woo consumers
While the Internet may have penetrated the heart of India, the hearts of Indians (and their trust) still lies with the physical retailer. In fact, a recent AT Kearney study states that 95 percent of all retail sales are...
Fashion & Lifestyle
Try & Buy Fashions raises US $1 million from Venture Catalysts
Venture Catalysts has announced a pre-series A round of funding worth US $1 million in the world's first real-life virtual trial room, Try & Buy Fashions.
According to a ANI report: Backed by prominent influencers from the industry including Muralikrishnan...
Fashion & Lifestyle
‘At MFB, we want to bring in brands which have potential in India’
The Indian fashion industry today is Rs 165 billion, growing at about 11 percent. The online industry itself is between US $4 to 5 billion, which is equivalent to 4 percent penetration in comparison to the other parts of...
Retail
Myntra partners with WebEngage to power their user engagement strategy
Online fashion retail major Myntra has chosen to employ the services of marketing automation platform WebEngage to power their user engagement strategy. This partnership will provide Myntra with the technological firepower required to enhance their on-site user engagement, create...
Retail
Myntra acquires end-to-end Omnichannel platform, Pretr
Myntra has announced that it has acquired Pretr, a Mumbai-based end-to-end omnichannel platform for retail. This acquisition will enable Myntra to forge Omnichannel partnerships with brands on its platform and provide a comprehensive solution to retailers to enhance their...
Fashion & Lifestyle
Jabong announces the 4th edition of its ‘Big Brand Sale’; targets 100 pc growth over July 2017 edition
India’s leading online fashion brand, Jabong, has announced the dates of its much awaited Big Brand Sale (BBS). The 4-day shopping extravaganza will be held between the July 27-30, with discounts ranging from 55-80 percent, across all product categories....
Fashion & Lifestyle
PrettySecrets accelerates its growth with its exclusive association with Myntra
India’s stylish, sassy and comfortable brand PrettySecrets is now going to be available across Myntra, Flipkart and Jabong only. The brand has tied up with Myntra to be a part of Myntra’s Brand Accelerator Program.
PrettySecrets has seen a month...
Fashion & Lifestyle
Myntra exclusively launches Spanish fashion brand Niza
Myntra has announced the exclusive launch of contemporary, Spanish fashion brand Niza, introduced in India by their strategic partner Zashed. Niza is known internationally for its elaborate, original and sophisticated designs.
The launch of Niza marks Myntra’s expansion of its...
Fashion & Lifestyle
EORS: Myntra records 47 pc y-o-y growth; adds 5 lakh users
The 8th edition of Myntra’s flagship, ‘End of Reason Sale’ concluded with the fashion major recording 47 percent yoy growth and grossing 8X sales over normal days at the end of the four day sale, its highest ever during...
Retail
E-commerce companies cash in FIFA World Cup fever
Indians usually 'bleed blue' with cricket fever, but the ongoing FIFA World Cup has the nation donning yellow, green, red and white as Indian supporters cheer for their favourite teams in the team jerseys.
According to a PTI report: Sale...
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The Luxottica report card for 2022
A look at how the world’s largest eyewear company fared in terms of revenue growth in key regions across...
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