Myntra

The 8th edition of Myntra’s flagship End of Reason Sale, got off to a flying start, with Myntra clocking Rs 10 crore in the first 10 minutes of the sale. 8.75 lakh items were purchased by 2.1 lakh users...

Myntra has launched its first smart wearable device, Blink Go which has been developed in-house at the Innovation Labs @ Myntra-Jabong. With this roll out, Myntra has demonstrated its capability to design and develop smart wearable devices that are expected...

Myntra’s End of Reason Sale (EORS) is being held between June 22-25. The 8th edition of the mega fashion sale is bigger than ever with over 6 lakh styles from over 2,500 brands on offer, at discounts, ranging from...

The most awaited carnival for cosmetics and beauty products online, ‘Myntra Beauty Edit’ is returning to entice shoppers on May 29-30, 2018. The two-day festival has over 10,000 products on offer from leading domestic and international brands across makeup, perfumes,...

The inventors of the football stud, hummel, have recently stepped into the Indian market. The brand, which has already been running a substantial part of its production from India, has now decided to sell its wares in the country...

The Indian retail market was estimated at Rs 46,15,000 crore in 2017 and is expected to reach Rs 1,08,58,000 crore by 2027, growing at a Compound Annual Growth Rate (CAGR) of 9 percent, according to the Indian Fashion Report...

3INA, (pronounced 'mina') has launched a whole range of make-up on Myntra. 3INA is a cruelty-free make up brand that is born to disrupt. The brainchild of Pablo Rivera and Mark Eve, who worked for two years in pursuit of...

In every industry, the product might be the star, but the customer is always king. The contemporary Indian customer is hard to please. He is technologically advanced, connected over social media, and has progressively evolving expectations from fashion brands...

Myntra has announced that it has acquired Witworks, a Bangalore-based technology start-up, focussed on producing smart wearable devices and their underlying software. As part of the acquisition, Myntra has inducted the team into its Innovation Labs; further strengthening the company’s...