Myntra

Fashion e-commerce major Myntra is investing in growing personal care segment to cater to the masstige section and expects it to contribute 7-8 per cent of its revenues in the next two years. "Personal care is an important category and...

Myntra has emerged as the nation’s most sought after retailer for sportswear. The category has witnessed strong growth on the platform at 30 per cent year-on-year over the last five years, owing to concentrated efforts by the online fashion...

Ludhiana based Duke Fashions (India) Ltd., a much-favored name in Knitwear is acknowledged today as one of the undisputed leaders in the Indian fashion retail industry. The company's values are based on its authentic fashion understanding heritage, dating back...

Myntra has announced the launch of the first edition of the ‘Myntra Beauty Edit’, a two-day shopping bonanza that offers products from over 100 leading cosmetic brands with special offers and attractive discounts. Through this carnival, Myntra aims to consolidate...

Myntra has announced the arrival of its latest campaign, ‘Myntra Fashion Upgrade’, a four-day event, beginning on November 21. This is the 2nd edition of Myntra’s Big Fashion Gig but with an interesting take. The special fair offers shoppers to...

Brandzstorm India Marketing Pvt. Ltd., in partnership with the Lagardère Active Group (French conglomerate) has launched the ELLE handbags collection in India. The ELLE brand is renowned as the quintessence of French elegance and feminine fashion. The brand brings the...

Flipkart-owned Myntra and Jabong have teamed up with leading toy companies like Hamleys, Hot wheels, Funskool, Lego and Barbie to foray into the growing kids category in India's retail industry. According to a PTI report: Myntra has launched toys from...

For quite some time now, the transformational growth of e-tailing globally and in India, has led to the death knell being sounded for offline, brick-and-mortar retailers. While it is resoundingly true that the online challenge has greatly impacted the...

Myntra, India’s leading platform for fashion and lifestyle has launched its own handloom brand ‘Navibhu’ with a view to tap the niche but expanding customer interest in the India Handloom Brand promoted by Ministry of Textiles to support weavers...

Myntra officially launched its CSR initiative in association with the Union Textile Ministry, to work directly with weavers and elevate their economic stature. The initiative also provides an impetus to the Government’s agenda to transform and revive demand for...