Myntra

The campaign featuring Siddhant showcases the brand’s new range of fashion fits and the ad campaign is visible across regions and various mediums Mumbai: UK-based Urbanwear brand, French Connection along with Myntra, has onboarded Bollywood actor, Siddhant Chaturvedi as its first...

While 45% of the growth came from metros including Bengaluru, Delhi, Mumbai, Pune and Hyderabad, 55% of the demand came from non-metros Bengaluru:  Fashion e-commerce platform Myntra's 18th edition of bi-annual end of reason sale (EORS) has recorded nearly 50% growth...

The co-branded digital fashion and lifestyle credit card has been launched in collaboration with Kotak Mahindra bank Bengaluru: Online fashion marketplace Myntra has partnered with Kotak Mahindra Bank to launch a co-branded digital fashion and lifestyle credit card, the companies said...

Starting on 1 June 2023, the week-long event will integrate technological interventions for enhanced customer experience such as image search, video catalogue, virtual try-ons, video commerce and top filters Bengaluru: Homegrown e-commerce marketplace Flipkart has announced Big End of Season Sale...

The new feature enables shoppers to search for specific needs by typing text in a manner that closely resembles natural speech Bengaluru: Fashion e-commerce marketplace Myntra has introduced MyFashionGPT, powered by artificial intelligence chatbot ChatGPT, to enable natural language-based queries...

These ‘made in India’ e-commerce retail platforms rule the country’s online fashion market The online fashion market in India has been experiencing an unprecedented surge in the recent years contributing significantly to the growth of the country’s overall fashion industry....

Offering over 60 options, Myntra is the first platform to host the Adidas by Stella McCartney collection in India Bengaluru: Fashion e-commerce platform Myntra has launched the functional sportswear collection Adidas by Stella McCartney to its luxury portfolio, the e-tailer said...

How beauty and personal care biggies are turning to technology to offer delightful, personalised and sustainable solutions and experiences and what’s driving this shift Bengaluru: Flipkart is launching a virtual try-on feature for beauty products. The Tata Group is planning...

The feature—My Stylist—uses comprehensive machine learning, computer vision algorithms, and multiple deep-learning techniques to enable recommendations and has been designed in-house at Myntra Bengaluru: Fashion e-commerce marketplace Myntra has launched a first-of-its-kind feature My Stylist, an AI (artificial intelligence) powered end-to-end...

Paula’s Choice plans to strengthen its digital presence in the country with the motive of making shopping experience seamless and convenient  New Delhi: Skincare brand Paula’s Choice has launched its D2C website in India, the brand announced in a press release...