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Beauty & Wellness

Celebrity endorsements: Formula for success

Salon International Bureau -
Brand endorsement by celebrities is one of the most popular ways of drawing the attention of a buyer toward a product or service. It not only aids the recall value, but also takes the perceived quality of the product...
Beauty & Wellness

Tips to Increase Footfalls

Aradhana V Bhatnagar -
The beauty and wellness industry needs to constantly assess itself to improve itself. Therefore, salons and spas need to tick the checklist advised by CK Kumarvel, Co-Founder, Naturals Salon and Vikram Bhatt, Director, Enrich Salon & Academy for continued...
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Latest News

In FocusAbhisar Narula -

The Luxottica report card for 2022

A look at how the world’s largest eyewear company fared in terms of revenue growth in key regions across...
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