Nivea
Beauty & Wellness
Beiersdorf sets up independent affiliate in Vietnam
German personal care products company, Beiersdorf, has established an independent affiliate in Vietnam in the name of 'Beiersdorf Vietnam Limited'. With this move, the company plans to lay the groundwork for further growth in Southeast Asia, and to double...
Beauty & Wellness
Men’s grooming market on an upswing
In response to the growing demand in the men's grooming market, Swedish direct seller, Oriflame, has increased its men's product portfolio. However, it's not just Oriflame that is vying to gain a stronger hold on this segment, FMCG giants,...
Beauty & Wellness
Body Milk by Nivea
Germany-based Beiersdorf`s skincare brand, Nivea, has launched its Smooth Body Milk, for the winter season. The milk comes with a Gingko-Shea butter formula, which adds moisture and reportedly repairs dryness by penetrating in each layer of the skin. Available...
Beauty & Wellness
Beiersdorf to aggressively push Nivea’s travel retail business
German cosmetic giant, Beiersdorf, has revealed its plans to expand the travel retail presence of Nivea, its leading global skincare brand. At the TFWA World Exhibition held at Cannes in France, Beiersdorf announced that over 65 products and a...
Beauty & Wellness
Brands push the pedal on deos
The deodorant market in India is showing an upward trend, as major players tap this segment. The latest entrant in this category is Wipro Consumer Care and Lighting (WCCL), one of the top FMCG companies in India. WCCL has...
Beauty & Wellness
Nivea enters the anti-ageing market in India
Germany-based global skincare company, Nivea(Beiersdorf) has forayed into the growing anti-ageing market in India with the launch of Nivea's first-ever anti-wrinkle range called Q10. “After setting up our subsidiary in India in 2005, we wanted to leverage on the...
Beauty & Wellness
Nivea to compete against L’Oreal, Olay and Ponds
Aiming to enter the specialised skincare segment as a competitor to L'Oreal, Olay and Ponds, Nivea is in the plan-mode to roll out a range of multi-specialised skincare products.“We are happy to be known as a conventional, trusted brand...
Beauty & Wellness
Nivea invests in Thailand
Beiersdorf has doubled its manufacturing capacity for Nivea products at its location in Banglpee, Thailand to 31,000 tons. The company has invested €10 million in view of the fast growth in sales in Thailand.
Nivea is estimated to be the...
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The Luxottica report card for 2022
A look at how the world’s largest eyewear company fared in terms of revenue growth in key regions across...
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