Nush

While the association with a celebrity can bring initial buzz and attention to a brand, sustaining and growing in the retail space demands much more Mumbai: Kylie Jenner, rapper Kanye West, singer Rihanna, and basketball legend Michael Jordan among others...

Famed Italian fashion designer Miuccia Prada once said, “Fashion is instant language”. Well, who else can talk fashion better than the celebrities do? Forever in public glare, celebs are considered the perennial style icons. Like us mortals, they just...

Bollywood plays a big role in influencing youth and, keeping this in mind, the trend of e-commerce websites associating with films and film celebrities has of late gone to the next level. This partnership boosts customer footfalls and adds...

The Indian fashion industry has shown a positive year for the welcoming some new domestic, celebrity led and international brand launches in the country. Here's the list of some of the fashion brand debuted in the year 2017. NUSH Bollywood actress...

Actress-producer Anushka Sharma, whose newly launched clothing line NUSH has been accused of plagiarism, along with her business partner Suditi Industries has said the 'specific designs' will be discarded. Anushka launched her signature apparel line NUSH last week, and according...

From acting to producing films, actress Anushka Sharma has now turned designer and on Tuesday launched her new entrepreneurial venture, clothing line 'Nush'. She says it is daunting and she is excited but nervous too. "It is a really special...