omnichannel brand
In Focus
How are Luxury Brands Embracing Omnichannel in 2023
Luxury brands face a major challenge when they are expected to provide the same high-end experience they offer in-store to the digital space. As brands rapidly transform their operations to support online business as their primary channel
by Fynd Voices
It...
Latest News
WoodenStreet Enters Jammu & Kashmir
The new 3,500 sq. ft. WoodenStreet studio is located at Kunjwani Bypass, Srinagar Road (Jammu)
New Delhi: WoodenStreet, an online furniture store, has expanded its retail footprints by entering Jammu & Kashmir, the company said in press release on Tuesday.
The...
Case Studies
The O2O transition of Lenskart: A Case Study
How the eyewear retailer Lenskart transitioned from an online-only model to an online+offline model through its in-house capabilities
Lenskart is an e-commerce platform that specialises in eyewear accessories. Peyush Bansal, a former Microsoft employee, founded Lenskart.com in 2010 along with...
Fashion
We plan to open 50 more stores in 2024: Suman Saha of Arrow India
Suman Saha, chief executive officer of men’s formal wear brand Arrow speaks about the changes in the menswear market, Arrow’s focus areas in the country and much more
Bengaluru: Arrow entered India in 1993 with the textile company Arvind Fashions...
Consumer Durables & IT
Arzooo launches its consumer durables brand NU
The NU product range comprises smart LED TVs, washing machines and air conditioners, and will be available pan India across 18,000 pin codes
Bengaluru: E-commerce marketplace Arzooo has launched its consumer durable brand NU, the company announced in a release on...
FMCG
Simpli Namdhari’s opens flagship store in Hyderabad
With the 11,000 sq. ft. store, the company is planning to bring the seed-to-plate concept to the city
Bengaluru: Simpli Namdhari’s, an omnichannel retailer owned by Namdhari’s Group, opened its first store in Hyderabad at Banjara Hills, the company announced in...
Big Grid
Omnichannel and hybrid models to drive the future of retailing: Experts at the IFF 2023
The companies are increasingly opting for hybrid model and omnichannel retailing.
Bengaluru: Experts on digital commerce have said that the pandemic has gravitated millions of customers to shop online and that new habit is fueling companies to increasingly opt for...
IFF
Omnichannel is not about the channels but a seamless experience, said industry leaders at IFF2023
Top omnichannel retail players discussed their digital journeys and at the 22nd India Fashion Forum in Bengaluru
Bengaluru: The central factor of every company is consumers. It's vital to consider and understand customer needs, challenges, emotions, and preferences before confirming the...
Fashion & Lifestyle
BlueStone celebrates the milestone of opening its 150th store
The brand strengthened its retail presence with the launch of its 150th store at Dimapur, Nagaland
Bengaluru: Jewellery brand BlueStone celebrates the milestone of operating 150 retail showrooms with the launch of a new outlet at Dimapur, Nagaland, the brand said in a...
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Latest News
The Luxottica report card for 2022
A look at how the world’s largest eyewear company fared in terms of revenue growth in key regions across...
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