ORRA

The COVID-19-led shutdown recovery period for malls in India has been slow but steady. While Tier II & III malls picked up first and started raking in sizeable footfalls and sales, Tier I malls soon followed, picking up the...

ORRA, one of India’s leading house of finest bridal jewellery, announced the re-opening of its retail stores after receiving government approvals. The brand has commenced operations in all its stores across the country in a phased manner beginning with Goa,...

Vijay Jain is CEO and Founder Director of ORRA. Before being at the helm of ORRA, Jain had a decade of exposure in areas such as Advisory, M&A and investment banking across diverse industries. His vast professional repertoire spans several...

Efficient supply chain management has a cascading impact on all aspects of retail - from sourcing of raw materials based on demand forecast and then speeding up the production to getting the product to the store and finally to...

In an e-commerce market that is slowly filling up with numerous jewellery brands and online retail stores, launching an e-store is tantamount to a fight for survival. Analysing the prevailing market situation, jewellery brand ORRA is opting to expand...

Tata CLiQ, the Tata group’s multi-brand phygital ecommerce platform has exclusively partnered with premium jewellery brands Tanishq and CaratLane to bring fine jewellery online on their platform. The launch coinciding with the auspicious occasion of Akshaya Tritiya, will enable customers...

Jewellery major ORRA was launched in 2004 and leveraging its rich heritage, quickly rose to become one of the most-trusted diamond brands in the country. Over the years, ORRA has conducted an in-depth study of the international markets to...

A scintillating experience of diamonds, unmatched to any other, ORRA India’s most trusted brand for diamond jewellery has opened doors to its fourth flagship store in Bengaluru. Located at Phoenix Market City, the store promises to bring an essence...

From its auspicious slant to becoming a fashion statement, the significance of jewellery has evolved with time. Veteran luxury retail and lifestyle professional and independent consultant Anil Prabhakar sketches out the history of jewellery in India and shares his...