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The jewellery market in India is one of the largest in the world. With a multitude of players in both organised and unorganised spaces, consumers are spoilt for choice. According to a recent report by the Indian Brand Equity...

With Indians spending a fortune on buying gold and diamond, especially during Dhanteras, Dusshera, and Diwali, which is then followed by the  wedding season in November, online jewellers are upbeat about festive sales. This despite rising gold prices this year as compared...