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FMCG cos to hike prices to offset inflationary pressure on key raw material inputs

Consumers may have to shell out more money for their daily use products as FMCG firms, which are facing inflationary pressure on their key raw material inputs, are considering marginal hike on their products price to offset it. Some FMCG companies like Marico and others have already...

Parle relaunches Rol.a.Cola, eyes Rs 100 cr sales in 1st year

Biscuits and confectionery major Parle Products expects its Rol.a.Cola candy to clock sales of Rs 100 crore, accounting for 10 percent of its overall turnonver in the first 12 months of relaunching the brand in India after a gap...

Perfetti Van Melle expects to have 25 pc share in confectionery market in next 3 years

Global confectionery major Perfetti Van Melle expects to increase its market share in India to around 25 percent in the next three years, a company official said. According to a PTI report: The company expects to climb the ladder on...

Amul, Parle revered by Indians at par with global brands

With domestic brands like Amul, Parle, Big Bazaar and Dabur featuring in the top ten list of India's most popular brands, a Nikkei BP-Market Xcel Data Matrix survey revealed that domestic brands are liked and revered by Indian consumers...

Parle planning to hike prices of glucose, Marie biscuits by 4-5 pc

Biscuits and confectionery maker Parle Products is planning to increase the prices of its glucose, Marie and milk biscuits by 4-5 per cent in the first quarter of 2018, a company official said. "As of now, we have not taken...

Parle Products forays into pulses category

Biscuit and confectionery maker Parle Products on Monday said it has forayed in the pulses category with the launch of its brand Fresh Harvest. The Fresh Harvest collection will include Toor, Moong, Urad, Channa and Masoor dals sourced from the...

Parle says biscuit sales are down post demonetization

The demonetisation drive has eaten into the growth momentum of the biscuits sector, which has seen sales fall by up to 1.5 percentage points, according to market leader Parle Products. "Biscuits as a category saw growth of about 5 per...

Parle Products forays into premium chocolate segment; introduces Friberg

Parle Products Pvt Ltd, known for its mass-market Parle-G biscuits, has entered into the super premium chocolate market with a new brand Friberg – priced at Rs 350 for 125 gram wafers and 90 gram bars. The Mumbai-based company, which...

Baked food category driven by consumers' healthy preference

Rising urbanisation, increase in population of working women, changing lifestyles, greater per capita income, and rising awareness about health and wellness have strongly impacted the way today’s urban Indians eat and drink. A growing interest in healthy eating can also...

Vision 2015 of food processing ministry

With an eye to boost the food processing sector, the ministry of food processing industries outlined Vision 2015 with the aim of trebling the size of processed food sector, increase the level of processing of perishables, and encourage retail. As...
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