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D2C

WhatsApp: D2C’s favourite customer acquisition tool

Kunal Tiwari -
WhatsApp messages have a 90% open rate within the first three seconds. This immediacy and engagement, make it an ideal tool for D2C brands to capture potential customers' attention WhatsApp, with over 2 billion users globally, has come a long...
E-Commerce

7 areas every eCommerce business should focus on

Nehal Gautam -
eCommerce is an extremely competitive space. Paying attention to these key areas will help businesses drive growth and offer a superior customer experience In 2022, the online seller base in India has grown by 35% year-on-year, according to a recent...
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Latest News

In FocusAbhisar Narula -

The Luxottica report card for 2022

A look at how the world’s largest eyewear company fared in terms of revenue growth in key regions across...
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