Puma

Myntra concluded the 12th edition of its EORS, with 10 million+ items sold, towards the end of the four day event that began on June 19. Shoppers across the country placed about 4 million orders, across multiple categories, of...

PUMA, one of the leading sportswear brand, has reopened select standalone PUMA stores in high-streets and have also launched e-commerce deliveries in green zones. “Almost 25 stores that have opened across Kerala, Goa and Bengaluru are seeing a positive response....

German sportsgear maker adidas on Wednesday said it had made ‘a mistake’ when it decided not to pay rent on its shuttered shops in April, after the move sparked a widespread outcry. adidas was one of a string of...

Global retailers including adidas and H&M sparked outrage in Germany on Sunday after announcing they planned to stop paying rent on stores that have been forced to close over the coronavirus outbreak. Finance Minister Olaf Scholz urged leading companies...

Global sports brand PUMA has teamed up with Bollywood Icon Kareen Kapoor Khan as its brand ambassador. With this association, Kareena joins the brand’s roaster of dynamic women personalities like Adriana Lima, Selena Gomez, Cara Delevingne, Sara Ali Khan,...

Association with One8, the brand run by cricketer Virat Kohli, has contributed a full 10 percent of Puma India sales for the global sportswear brand Puma in 2019 fiscal year, helping the German brand clock an overall 23 percent...

Global sports brand PUMA and First Mile have co-created a sportswear collection made from recycled plastic, rooted in social impact and human connection. As a part of their commitment to reduce their environmental impact and provide support to underdeveloped communities,...

Union finance minister Nirmala Sitharaman presented her second budget on February 01, 2020 at a time when the economic growth has plunged to a six-year low amidst a persistent slowdown in the economy followed by a weak demand. Here is how...

The Retail Industry is going through a massive transformation globally. With changing preferences, way consumers shop has drastically evolved over the past few years. Today, shoppers demand experiences and smart brands are making an honest effort to provide them...

The 20th edition of India Fashion Forum was held on December 17-18, 2019 at Hotel Conrad, in Bengaluru. The event witnessed top honchos of the fashion industry sharing some notable insights on the current trends through various interactive sessions. IFF’s...