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Puma pips rivals, becomes top sportswear brand in India

German sportswear major Puma on Monday claimed that it has become the top sportswear retailer in India, surpassing rivals such as Nike, Adidas, Skechers and Reebok in terms of yearly sales. Puma, the third-largest sportswear manufacturer in the world, has...

PV Sindhu signs approximately Rs 50 crore deal with Li Ning

Olympic and World Championship silver medalist PV Sindhu has signed a whopping four-year sports sponsorship deal to the tune of Rs 50 crore with Chinese sports brand Li Ning. According to a PTI report: The record deal comes after compatriot...

Puma Shuffle makes its debut in India

Global sportswear brand Puma has launched Puma Shuffle, a street style weekend pop up space in Indiranagar, Bangalore on February 02, 2019. With an aim to become the hub for growing sub-cultures in the city, Puma has introduced a brand...

Shopping Centre turnaround stories of the year

With the advent of online shopping and the decline of large department stores, many traditional malls across the country face extinction. At the same time, as towns and regions grapple with how to spark long-term economic growth, new thinking...

Adriana Lima joins the Puma family  

Puma, a global sports brand, has announced a long-term partnership with the international supermodel, Adriana Lima. She will be the new ambassador for their women’s training business and represent the brand in marketing campaigns around the globe. “Supporting, encouraging, and...

Amazon India announces ‘Amazon Freedom Sale’ from August 09-12

Amazon India is all set to celebrate the country’s spirit of independence with the ‘Amazon Freedom Sale’ from 12 am (midnight) on August 9 to 11:59 pm on August 12, 2018. With over 20,000 deals on Smartphones, Consumer Electronics, Fashion,...

Jabong targets 80 pc sales growth in the new avatar of its Big Brand Sale

India’s leading online fashion destination, Jabong.com, has announced the launch of the Big Brand Sale to be held from January 25 to 28. The fashion major is offering 3.8 lakh styles from 3,000 international and Indian brands at a discounted...

‘Myntra Fashion Upgrade’ offers shoppers a wardrobe makeover through a unique association with GOONJ

Myntra has announced the arrival of its latest campaign, ‘Myntra Fashion Upgrade’, a four-day event, beginning on November 21. This is the 2nd edition of Myntra’s Big Fashion Gig but with an interesting take. The special fair offers shoppers to...

Virat Kohli launches his brand One8, in collaboration with PUMA

India’s leading athlete Virat Kohli has unveiled his own brand One8 – a collection of athleisure wear reflective of Virat’s personal belief. The launch of his brand is backed by the movement Come Out and Play, which aims to...

PUMA ropes in Hollywood star Selena Gomez to design and market products

Global sports brand PUMA announced a long-term partnership with singer, actress, and producer Selena Gomez who will work with the brand to design product and create marketing campaigns. Selena will start working with PUMA immediately and will first appear in...
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The Luxottica report card for 2022

A look at how the world’s largest eyewear company fared in terms of revenue growth in key regions across...
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