The pandemic period has been a testing time for retailers and the mall developers not only from the business, revenue and footfalls perspective but from consumer behavior as well. Due to COVID-19, the industry is witnessing a series of...
The pandemic period has been a testing time for retailers and the mall developers not only from the business, revenue and footfalls perspective but from consumer behavior as well. Due to COVID-19, the industry is witnessing a series of...
The concept of cross-channel content strategy that retail companies use to improve their user experience and foster deeper relationships with their consumers across touchpoints – Omnichannel Retail – has existed in retail for almost a decade now. Going ‘Omnichannel’...
The Great Indian Mall Boom began innocuously enough in the early 2000s, with just three malls in existence in the entire country. Nineteen years later, the number has mushroomed to a whopping 650 malls, enabled by the fact that...