Visual merchandising is about two things: (i) aesthetics and visual appeal, and (ii) organizing the store and products in a manner that leads to a more efficient shopping process and more effective communication with shoppers.
There was a time when...
What makes a brand outlet stand out from the rest when all of them are grouped together in a mall or on a high street? Simple answer – display windows that have the power to make the shopper stop...
Funskool (India), one of India’s leading toy company has launched yet another store in Ghaziabad at the Shipra Mall which is the fourth store in India featuring the most popular international toys from Hasbro, LEGO, LeapFrog, Tomy, Ravensburger, Siku,...