Top Indian retailers talk about what it takes to make a brand of national reckoning and what to consider when assessing new markets for expanding to a national footprint.
Connecting with heterogeneous customers in the Indian market
Chairman, MD Retail (Soch), Manohar...
Ripple Fragrances, the fragrance arm of the Rs 300 crore NR Group that manufactures the Cycle brand of incense, have launched their unique concept – Brand Signature Fragrance – as part of its Iris brand. The Mysore-based company plans...