Rishabh Oswal

What could be more masculine than a pair of jeans? Sturdy, utilitarian and yet classically stylish, over the last century denim has become the new ‘trousers’ of choice for men around the world. It’s surprising though, how a simple...

Traditionally India has been a shirt wearing nation since workplaces in the country have been strict about dress codes, limiting to formal dressing. Then in came Friday dressing and changed the way Indians dressed, creating a market demand for...

The Indian Fashion Retail Market is poised for great growth. According to Technopak Research, the Indian Retail Market was estimated to be worth Rs 53,06,400 crore (US$ 792 billion) in 2018 and is expected to reach Rs 1,50,68,300 crore...

Activewear is one a one of the fastest growing segment in the apparel market. With the growing focus on health and wellness, as well as the rising awareness of lifestyle concerns, people are getting more conscious about their fitness...

Global warming, inconsistent weather conditions and the shrinking winter season have adversely impacted India’s winter wear market, changing consumer buying behaviour. Climate change has served to transform the business models of apparel retailers as well as their designs, and...

Monte Carlo, India’s premium fashion brand has inaugurated a new retail outlet in Delhi. The newly launched store is in Janakpuri, a prominent shopping hub of India's capital city. The brand outlet offers a diverse range of stimulating clothing...

We are in an age where fashion and functionality accelerates paralleling each other. With the ever-so increasing urbanisation in India, there is an increasing demand for apparel that do not just satiate the weather conditions, but goes much beyond....