Malappuram-based jewellery retailer Safa Jewellery is rewriting the business equation of jewellery retailing. While jewellery brands in Kerala are eyeing metropolitan or foreign markets, Safa Jewellery, established in 1990, operates five showrooms deeply rooted in Kerala villages successfully. The...
Established in 1990, Malappuram-based Safa Jewellery, has launched its manufacturing unit in UAE as part of its global expansion. Headquartered in Melattur village of Malappuram district in Kerala, Safa Jewellery operates five retail outlets and employs more than 300...