Saurabh Varma

Shopping Centres

Battling Pandemic: Private screening, content innovation to usher in audiences, says Inox

IANS - November 2, 2020

Multiplex major Inox plans to augment occupancy levels via unique propositions such as 'content innovation' and more recently 'private screening services' to usher in audiences. Lately, lack of fresh movie content has hampered occupancy rates to reach pre-COVID levels. The pandemic...

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