There is a compelling argument for retail theatrics. At a time when the four Ps of marketing – Product, Price, Placement and Promotion – seem inadequate in influencing an increasing demanding customer, retailers need to constantly create differentiation to...
Select Group, the company that runs the Select Citywalk mall, will launch a specialised destination management company ‘Indian Routes’.
Indian Routes is primarily a travel company with an aim to bring tourists from all across the globe to India and...