In 1999, Ravi Modi created a business that re-invented men’s ethnic wear category – Manyavar under the parent company Vedant Fashions Private Limited. During the course of its evolution, the brand became synonymous with wedding wear – a one-stop-store...
The past decade has seen the emergence of powerhouse home-grown ethnic brands that have ridden the festive boom. However with all year round occasion wear opportunities in prevalence now, Team Images BoF explores how the broadening opportunities are playing...