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Smita Murarka

Fashion

Fashionable on the Inside: Analysing the Indian innerwear segment

Indiaretailing Bureau -
The innerwear market has come a long way in India. From being just a functional wear category to becoming a fashion quotient, the segment has brilliantly created a niche for itself. With the rising incomes, passion for fashion and...
Retail

Top 5 retail digital marketing strategies

Sheetal Choksi & Sharmila Cirvante -
It’s no hidden fact. Despite all efforts, the retail industry constantly struggles to keep pace with what exactly it is that their consumers want. Expectations are temperamental and becoming increasingly difficult to live up to. One conceivable way that can...
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In FocusAbhisar Narula -

The Luxottica report card for 2022

A look at how the world’s largest eyewear company fared in terms of revenue growth in key regions across...
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