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Bridging the online and offline gap

In a candid conversation, Head - Omnichannel, Jasper Infotech Pvt Ltd / Snapdeal.com, Badal Malick, speaks about the true essence of Omnichannel retail and marketing and its power to shape and influence shopping behaviour and consumer trends. What is it...

Flipkart appears to be India's most preferred e-commerce platform

India's most trusted e-commerce brand Flipkart has emerged as the most preferred platform across the nation. The e-commerce portal stands out on the customers preferences, reported a consumer study conducted by research firm Red Seer Consulting. According to a ANI...

Invoking Uber, Flipkart Chairman Sachin Bansal says markdowns don't matter

Battling successive markdowns in valuation by investors and third-parties, Flipkart's Chairman Sachin Bansal has said such cuts are their opinions and cited the case of Uber to illustrate that it will not impact fundraising plans of the e-commerce major. "That...

Pepperfry launches offline experiential store in Hyderabad

Online furniture and home decor startup Pepperfry has launched its experience store, Studio Pepperfry, in Hyderabad. The studio showcases a range of furniture designs from Pepperfry’s online portfolio. The concept of the studio is not to serve as a sales...

How technology is powering the retail bandwagon

Technology and Retail With Omnichannel strategy gaining ground in India, the retail sector, including Food & Grocery, is looking up to myriad innovations that will help to tap today’s tech-savvy customers. The sector is responding to shifts in the consumer buying behaviour. However, consumer...

In 3 yrs Amazon India registers 250 pc growth in seller base to over 85,000 vendors

US-based Amazon has witnessed a 250 per cent year-on-year growth in bringing new sellers on board as it looks to tap into the booming e-commerce market in India. According to a PTI report: The company, which is making multi-billion dollar...

Revealed: E-sellers say Amazon, Flipkart, Snapdeal have best brand equity

A Press Release on Nielsen's newly launched report says two of five online sellers use more than one E-commerce site for sales and adds that Amazon, Flipkart and Snapdeal have the highest brand equity amongst online sellers... Findings from Nielsen’s newly...

Former Snapdeal CTO launches travel portal GoFro

Former Chief Technology Officer of Snapdeal, Amitabh Misra, has reportedly launched an online travel planning and booking marketplace, GoFro, to provide customised international holiday packages to Indian travellers. MakeMyTrip, which owns majority stake in the company, had last year made...

Vikas Purohit quits Paytm to set his own start-up

Vikas Purohit, senior vice-president at India's largest mobile wallet service, Paytm, has  quit to start his own start-up. Purohit was looking after the business correspondent network for Paytm's upcoming payment banks for which the country's biggest mobile wallet company received...

Amazon increases India investments to $5 billion

Amazon Inc, the world’s largest online retailer, is planning to invest another $3 billion in India in the coming two years. This after the company exhausted its earlier investment pledge of $2 billion. Analysts and investors in India believed Amazon would take...
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The Luxottica report card for 2022

A look at how the world’s largest eyewear company fared in terms of revenue growth in key regions across...
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