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Piece of Cake: Pandemic sweetens cake sub-segment, attracts bigwigs

Pandemic-induced acceleration in consumption of bakery items has attracted food majors to venture into the "sweet and convenient" sub-category of packaged cake segment. At present, the industry estimates the sub-segment's revenue generation capacity of over Rs 2,500 crore per annum. In...

ITC, Godrej, Dabur, Emami report robust sales in rural areas

Leading FMCG players such as ITC, Godrej, Dabur, Emami and Marico are witnessing robust sales in rural and semi-urban markets, bolstering hopes of a speedy recovery from the impact of the COVID-19 crisis. According to a PTI report: Interestingly, the...

ITC expects collaborations with unlikely partners to open new distribution channels

FMCG major ITC expects its new collaborations with unlikely partners, including Domino's, Swiggy and Zomato in the wake of coronavirus pandemic and subsequent lockdown opening new distribution channels, to become mainstream in future, according to a company official. According to...

ITC eyeing strategic acquisitions in FMCG business

Diversified conglomerate ITC Ltd is engaging with and investing in start-ups while looking at strategic opportunities for acquisitions to accelerate growth in the FMCG business, its Chairman-cum-Managing Director (CMD) Sanjiv Puri said on Friday. "Today, around 25 percent of ITC's...

ITC ropes in Shilpa Shetty for B Natural juice and beverages

ITC's food division has roped bollywood food actress and fitness enthusiast Shilpa Shetty Kundra as the new brand ambassador for B Natural Juices and Beverages, the company said in a statement. ITC forayed into the Rs 2,500 crore premium packaged...

ITC to set up integrated consumer goods facility in Odisha

Diversified group ITC will set up an integrated consumer goods facility and a five star hotel in Odisha at an investment of Rs 800 crore. The integrated consumer goods manufacturing facility is being built on an area of 700,000 sq.ft....

HC reserves order on Britannia's plea

The Delhi High Court on Thursday reserved its order on a plea filed by Britannia Industries Ltd against a single judge's order to stop using the current packaging style for its "Nutri Choice Digestive Zero" biscuits. A division bench of...

ITC's food business registers 10.7 pc growth in 2015-16

ITC Ltd's packaged food business has crossed the Rs 7,000 crore sales mark in 2015-16, a growth of 10.7 per cent over last fiscal. With this, the company's non-cigarette FMCG brands have garnered annual consumer spend over Rs 12,000...

ITC Foods Launches Sunfeast Farmlite

Sunfeast, from the house of ITC Foods, has forayed into the health biscuit segment with the launch of Sunfeast Farmlite. Made with oats and wheat fibre, the biscuit is available in two variants, namely, Sunfeast Farmlite Oats and Almonds...

PepsiCo enters biscuit segment; launches brand Aliva

After Kurkure’s breakthrough success, Frito-Lay India, the food division of PepsiCo India has now forayed into the 1,500 million tonne biscuit category in the domestic market dominated by Parle, Britannia and ITC Foods. The group has recently launched Aliva...
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The Luxottica report card for 2022

A look at how the world’s largest eyewear company fared in terms of revenue growth in key regions across...
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