The fashion and lifestyle sector in India has shaped up rather well since the turn of the new millennium. People today are as fashion-conscious as any celeb or a socialite, and this has resulted in increased fashion spending across...
Wedding Industry is a flourishing market in India. With each passing year weddings are getting bigger and better. The wedding market has been growing at a great pace. With people becoming more fashion conscious there is a lot of...
Franchising is one way in which a company can take advantage of India’s vast market with a degree of control that other traditional forms of distribution can’t match...
If there is one market segment that is clearly marked by the dominion of global brands in India – it’s active sportswear. From a segment driven by a collection of largely unorganized and homegrown SMEs two decades ago, today...