Van Heusen

The Great Indian Mall Boom began innocuously enough in the early 2000s, with just three malls in existence in the entire country. Nineteen years later, the number has mushroomed to a whopping 650 malls, enabled by the fact that...

Despite the fact that the segment has seen a setback with the advent of the casual wear industry, lately formal wear is back in fashion with brands having modernized their offerings that include new colours, fits and innovative fabrics....

For years, Indian clothes have been rooted in the vastness of the country’s culture, the richness of its ethos. But with changing times, and changing demographic and psychographic profiles of Indian consumers, retailers are beginning to adapt to global...

Over the years, formal structures across various facets are being broken and new fluid ways are emerging as winners. Be it interpersonal relations, lifestyles, careers and job roles etc. this trend is visible all across. The new generation is...

LuLu Fashion Week 2019 curated by LuLu Fashion Store was the biggest exhibition of the season’s most eye-catching spring/ summer fashion trends and styles by leading brands with fascinating fashion shows. LFW 2019 returns for a fourth year with a...

Aditya Birla Fashion & Retail posted 100 percent growth in net profit to Rs 70 crore for the third quarter of the financial year 2018-19, ending December 31, 2019, according to a PTI report. The company had posted a net profit of Rs...

Activewear is one a one of the fastest growing segment in the apparel market. With the growing focus on health and wellness, as well as the rising awareness of lifestyle concerns, people are getting more conscious about their fitness...

Van Heusen a premium formal fashion brand from Aditya Birla Fashion and Retail Limited unveils its flagship stores in Brigade Road and HSR Layout, Bangaluru. The new stores will house the exclusive Van Heusen men’s wear and women’s wear collections. Located in...

Aditya Birla Fashion and Retail marked a new milestone in the branded apparel sector as its Van Heusen innerwear and athleisure business announced its foray into the Rs 16,000+ crore women’s innerwear and athleisure market. The brand launched its...

Last year, Van Heusen – a part of Aditya Birla Fashion & Retail – decided on a category expansion and decided to venture in the innerwear space in India. The move was a smart one and showed results within...