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Vikas Ahuja

Fashion & Lifestyle

Celeb-retail Symbiosis

Indiaretailing Bureau -
From Devika Rani To Madhuri Dixit – Almost every actor has been roped in to launch a thousand products. From Lux and Digjam to Marlboro, Dabur and Macroman, companies have long loved using celebrities to endorse their brands. The trend...
Fashion & Lifestyle

Myntra Expands Exclusive Arsenal Merchandise

IMAGES Business of Fashion -
The online retailer Myntra has expanded the repertoire of exclusive 'fan' merchandise of Arsenal available with the launch of Arsenal Football Club Home and Away kits from Puma. Senior officials at Myntra also highlighted their online 'engagement' strategy with...
Fashion & Lifestyle

Myntra Signs Kangana Ranaut as the Brand Ambassador for Dressberry

IMAGES Business of Fashion -
Fashion e-retailer, Myntra.com, has brought Kangana Ranaut on board as the brand ambassador for fashion brand Dressberry. Ranaut will be featured in some of the promotional initiatives by the company, helping build a strong connect between the brand and...
Fashion & Lifestyle

Myntra.com Presents Indian Fashion League

IMAGES Business of Fashion -
E-commmerce platform Myntra.com has unveiled a new concept titled Indian Fashion League (IFL) to determine which city has the highest fashion quotient. Started this Friday, Myntra’s IFL is a 20-day bonanza that will enable shoppers to make their online...
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In FocusAbhisar Narula -

The Luxottica report card for 2022

A look at how the world’s largest eyewear company fared in terms of revenue growth in key regions across...
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